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Discovering What Works in Marketing: 7 quick case studies of marketers challenging the status quo

Discovering What Works in Marketing: 7 quick case studies of marketers challenging the status quo

November 10, 2020 — In this article, we bring you examples of marketers who challenged their company’s status quo — marketers who smashed funnel lengths, top-level domains, use of capitalization, and more.

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Clear Marketing Messages: 5 quick case studies where brands got results by using clarity instead of hype

Clear Marketing Messages: 5 quick case studies where brands got results by using clarity instead of hype

November 3, 2020 — Marketers are creative. But sometimes creativity can get in the way of our success by sounding like hype.

So put creativity aside for a moment, and just try to be clear with customers

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Subscription Marketing 4 mini case studies of recurring revenue products

Subscription Marketing 4 mini case studies of recurring revenue products

October 19, 2020 — In this article, we share mini case studies to give you ideas for improving your subscription efforts. Read on for examples from computer software, a newspaper, coffee subscription service, and telecommunications company.

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